From spearheading disruptive digital creative concepts to orchestrating global campaigns, I’ve had the privilege of directing creative, brand strategy, and marketing initiatives across a spectrum of industries, including Luxury, Fashion, Beauty, Entertainment, FMCG, Consumer Electronics, Technology, Travel, and Hospitality. I specialise in developing clear and captivating creative solutions that transcend mere functionality, cementing brands’ premium positioning in the market. Moreover, I’ve led the crafting of global communication strategies, galvanising internal teams and agency partners to produce award-winning, high-impact creative content tailored for every stage of the consumer journey and across various media platforms.
With a distinguished background in Global Creative, Brand, Strategy, and Communication leadership roles, I’ve been instrumental in the successful ideation, introduction, preservation, and stewardship of globally recognised brands.
pdbushell@gmail.com | LinkedIn | +44 (0) 7882 390152 | CV
Creative Direction: Demonstrated ability to conceptualise and deliver creative and innovative campaign concepts that resonate with audiences and reinforce brand identity globally.
Brand & Marketing Strategy: Proven expertise in developing and executing effective global marketing strategy. Skilled in setting and tracking KPIs to drive performance analysis and optimise content impact.
Team Leadership & Mentorship: Entrusted leader with extensive experience managing creative and marketing teams, nurturing talent, and providing opportunities for professional growth and career development.
Performance Analysis: Proficient in reviewing and analysing content performance data on a regular basis, ensuring content distribution aligns with target audiences and channels.
Brand Guardian: Strong commitment to upholding brand consistency and integrity in all consumer-facing content – above, through and below the line.
Presentation: Proficient in effectively presenting and communicating with C-Suite executives and clients to pitch creative concepts to strategic plans.